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Biography

Steffen Jahn is an instructor of marketing in the Lundquist College of Business at the University of Oregon. Prior to joining the University of Oregon, he was an assistant professor of marketing at the University of Goettingen, Germany.

Jahn's interdisciplinary scholarship focuses on extraordinary experiences in sports and event contexts as well as motivation in food and entrepreneurial decision making. His research has recently appeared in the Journal of the Association for Consumer Research, Nutrition Reviews, Journal of Business Research, Journal of Sport Management, and Journal of Service Management, among others.

Jahn has been involved for several years with Chemnitz University of Technology's Centre for Knowledge and Technology Transfer where he helped develop strategies to foster entrepreneurial activity among university students and faculty. He has consulted developers of 3D streaming and live-event-evaluation solutions as well as executives of large and small enterprises, including Bosch, Melt! Festival, and Warwick Music Equipment. Before his academic career, he was a competitive soccer player and still follows a wide range of sports with great enthusiasm.