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Publications

Ranjpour, R. (2024). Empowering Change to Shape Tomorrow: An Integrated Marketing Communications Plan for the Building Wealth Initiative. ScholarWorks, 2005. https://scholarworks.lib.csusb.edu/etd/2005

Ranjpour, R. (2024). The Significant Role of SEO in Effective Web Marketing. Association of Marketing Theory & Practice Proceedings, 23. https://digitalcommons.georgiasouthern.edu/amtp-proceedings_2024/23

Ranjpour, R. (In press). Achieving Communication Excellence: Applying the Excellence Theory to Small E-commerce Businesses. PRSA Educators Academy Summit Proceedings.